Industry: Food and Beverage Manufacturing

Founded: 2012

Arshad launched “Amrita”  in 2012 while working full-time with 3 young kids.  Based on the rapid positive response from farmers markets and stores, Arshad went into Amrita full time in July of 2013.  Amrita in sanskrit means “nectar”.  To really separate Amrita from other energy bars on the market, Arshad packed each bar full of superfoods, such as chia seeds, maca, unsweetened coconut, with delicious hints of vanilla and Himalayan Pink salt for taste and flavor balance.

When making Amrita bars, Arshad ensured ingredients were rich in antioxidants, vitamins, minerals, and omega-3s, with a good dose of fiber and heaps of easily digestible protein. Ofcourse every ingredient is Non-GMO.  Most importantly, they had to taste amazing, which was easy to deliver based on having  3 picky kids in the house and all their peers as test kitchens.